The World as Design. Writings of Design

Otl Aicher's writings are explorations of the world, a substantive part of his work. In moving through the history of thought and design, building and construction, he assures us of the possibilities of arranging existence in a humane fashion. As ever he is concerned with the question of the conditions needed to produce a civilised culture. These conditions have to be fought for against apparent factual or material constraints and spiritual and intellectual substitutes on offer. Otl Aicher likes a dispute. For this reason, the volume contains polemical statements on cultural anШ’Ш’@шЌ@wЊhШ’ Ш’@ Ш’bstinacy, above all for the renewal of Modernism, which he claims has largely exhausted itself in aesthetic visions; he insists the ordinary working day is still more important than the «cultural Sunday». Wolfgang Jean Stock

Повсюду, не только в нашей личной жизни, книга есть альфа и омега всякого знания, начало начал науки.

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